
20+ yrs of B2B experience - Finland, UK, Italy | Kemira, Vaisala, Big Pharma, Digia, Gartner
Founder & Senior Consultant
Clear key messages and stronger stakeholder engagement
Brand architecture and communications & marketing strategies
Growth marketing and higher-quality leads
Change communications
Reputation management and crisis communications
Communications support for the executive team
7+ years of international experience outside Finland (United Kingdom, Italy). Native-level Finnish and English, based in the Helsinki capital region.
I combine strategic thinking with hands-on execution – without the heavy processes of large agencies."
I bring to our collaboration extensive international experience from both the corporate sector and communications and marketing agencies.
As your partner, I:
FVR – Finnish Vaccine Research
Chief Officer: communications, marketing, sustainability and HR
At FVR, I helped make Finland more attractive for global Big Pharma R&D investments by leading brand strategy, B2B and B2C marketing and a sustainability program, while also overseeing both external and internal communications.
Kemira
Director, marketing communications
I reorganized and led the marketing communications function of a global chemical company, and, together with my team, drove the CX program and boosted sales-qualified leads by 30–50% annually. Prior to this, I led Kemira's Global Communications function.
Vaisala
Communications Manager
I was responsible for external and internal communications, as well as communications training and support for key spokespeople, at a technology company specializing in environmental measurement.
Early in my career, I developed my skills at leading PR and advertising agencies in Helsinki and London.
Chemistry
Translated a highly technical water purification solution into compelling “future of water” scenarios, making the topic accessible to broad audiences. The content gained global media coverage and supported the formation of new strategic partnerships for the science-driven chemistry company.
Environmental science
Served as editor-in-chief of a globally distributed magazine for five years, translating complex environmental monitoring technology and meteorological science into clear, engaging stories for international audiences.
Technology & engineering
Formulated the messaging and audience targeting for a remote sensing and monitoring solution for an industrial engineering company. Planned and executed the initial launch and marketing campaigns, successfully generating sales leads and market interest.
Pharmaceutical science & medicine
Communicated the societal and individual relevance of advanced pharmaceutical research to the general public, resulting in over 4,000 potential participants volunteering for a clinical study within just a few months.
What makes MNComms stand out from other communications & marketing consultancies?
We combine extensive business experience and senior-level communications leadership with over a decade of deep marketing science insight.
Never broadcasting. Always communicating with clear purpose and measurable intent.
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